SaaStr 2026 · Sponsors

Sponsor case studies from SaaStr AI Annual 2026

Real, measured outcomes from sponsors who showed up at SaaStr AI Annual 2026 — booth-to-pipeline, booth-to-close, and demand-gen stories from the world's largest B2B + AI event. One published study so far. More posting as sponsors close.

Platinum Aurasell →

Aurasell: a SaaStr AI Annual 2026 booth visitor became a paying customer in 6 business days

6 days
Booth visitor → signed customer

Six business days after the show floor closed, that booth visitor signed as a paying Aurasell customer. Kari announced it on LinkedIn the morning the deal closed — "Booth visitor to new customer in 6 business days??? LFG." It is the fastest publicly-shared booth-to-close cycle of any sponsor at SaaStr AI Annual 2026 to date.

Read the full Aurasell case study →

Want your booth in next year's case study list?

Sponsors who track booth-to-pipeline and share the numbers get featured here. Email Amelia to lock in sponsorship for the next SaaStr AI Annual.